Femdisc wanted a Shopify experience that challenged the norm of period care. Their goal was to communicate comfort, style, and eco-consciousness through a digital store that feels supportive, informative, and trustworthy. They needed a design that educates, removes stigma, and encourages conversion — all while making their menstrual disc product accessible, easy to use, and reassuring.
We designed and developed a Shopify store for Femdisc with user empathy at the core. We focused on educating customers, showcasing product benefits, and creating a seamless and reassuring purchase flow. The UI needed to convey both softness and strength, while every section prioritized clarity, comfort, and trust.
Key Features
Informative product pages with clear visuals and easy comparisons.
Strong trust signals with 4.8★ reviews and secure checkout.
Clean, soft, and empathetic design for user comfort.
Simple product guidance with clear usage instructions.
Fully responsive layout for all screen sizes.
Fast, optimized checkout with multiple payment options.
Technologies used
Shopify
Custom Liquid Theme
JavScript
Klaviyo
Reviews.io
Working with Cracktab has been transformative for us at Femdisc. They turned our needs into a beautifully-optimized Shopify store that truly represents our mission: comfort, sustainability, and freedom. Since the relaunch, we’ve seen stronger trust from customers, a smoother shopping experience, and a significant increase in our conversion metrics. Couldn’t have asked for a better partner.
Lena Müller
Founder, Femdisc
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